Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

The Postgraduate Certificate in AI in Marketing and Customer Engagement is designed for professionals seeking to master AI-driven strategies and enhance their digital marketing expertise. This online marketing training equips learners with cutting-edge tools to optimize campaigns, master SEO techniques, and deliver personalized customer experiences.


Ideal for marketers, data analysts, and business leaders, the program blends theory with practical applications. Gain insights into AI-powered analytics, automation, and customer engagement strategies to stay ahead in a competitive landscape.


Enroll now to boost your career and transform your marketing approach with AI innovation!

Earn a Postgraduate Certificate in AI in Marketing and Customer Engagement to master cutting-edge skills in machine learning training and data analysis. This program offers hands-on projects and an industry-recognized certification, equipping you for high-demand roles in AI and analytics. Learn from mentorship by industry experts and gain insights into leveraging AI for customer engagement strategies. With 100% job placement support, this course ensures you’re ready to excel in roles like AI Marketing Specialist or Customer Insights Analyst. Elevate your career with a curriculum designed to bridge the gap between AI innovation and real-world marketing applications.

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Entry requirements

Our online short courses are open to all individuals, with no specific entry requirements. Designed to be inclusive and accessible, these courses welcome participants from diverse backgrounds and experience levels. Whether you are new to the subject or looking to expand your knowledge, we encourage anyone with a genuine interest to enroll and take the next step in their learning journey.

Course structure

• Introduction to Artificial Intelligence in Marketing
• Advanced Customer Engagement Strategies with AI
• Machine Learning Techniques for Marketing Analytics
• AI-Driven Personalization and Customer Experience
• Natural Language Processing for Marketing Automation
• Predictive Analytics for Customer Behavior Insights
• Ethical AI and Data Privacy in Marketing
• AI Tools for Social Media and Digital Campaigns
• Real-Time Decision Making with AI in Marketing
• Case Studies in AI-Powered Marketing Innovations

Duration

The programme is available in two duration modes:

1 month (Fast-track mode)

2 months (Standard mode)

Course fee

The fee for the programme is as follows:

1 month (Fast-track mode): £140

2 months (Standard mode): £90

The Postgraduate Certificate in AI in Marketing and Customer Engagement equips learners with cutting-edge skills to harness artificial intelligence for business growth. Participants will master Python programming, a cornerstone of AI development, enabling them to build predictive models and automate marketing processes. This program is ideal for professionals seeking to integrate AI into customer engagement strategies.


Designed for flexibility, the course spans 12 weeks and is entirely self-paced, making it accessible for working professionals. The curriculum is aligned with UK tech industry standards, ensuring graduates are prepared to meet the demands of modern marketing roles. Practical projects and case studies provide hands-on experience, bridging the gap between theory and real-world application.


Beyond Python, learners will develop web development skills and gain proficiency in data analytics tools, essential for creating AI-driven marketing solutions. The program also emphasizes ethical AI practices, ensuring graduates can implement AI responsibly. With a focus on industry relevance, this certificate is a stepping stone for careers in tech-driven marketing and customer engagement.


This program is not just a coding bootcamp; it’s a comprehensive learning journey tailored for marketers and business professionals. By combining technical expertise with strategic insights, graduates will be well-equipped to lead AI initiatives in their organizations, driving innovation and customer satisfaction.

Statistic Value
UK businesses leveraging AI in marketing 35%
Increase in AI-driven customer engagement tools 42% (2022-2023)
Marketers prioritizing AI skills 67%
The Postgraduate Certificate in AI in Marketing and Customer Engagement is a critical qualification for professionals aiming to stay ahead in today’s data-driven market. With 35% of UK businesses already leveraging AI in marketing and a 42% increase in AI-driven customer engagement tools from 2022 to 2023, the demand for skilled professionals is surging. This program equips learners with advanced skills in AI applications, ethical data usage, and customer-centric strategies, addressing the 67% of marketers who prioritize AI expertise. By mastering these tools, graduates can drive innovation, enhance customer experiences, and contribute to the UK’s growing AI-driven economy.

Career path

AI Marketing Specialist: Professionals in this role leverage AI tools to optimize marketing strategies, analyze customer behavior, and enhance campaign performance. With AI jobs in the UK growing rapidly, this role is in high demand.

Data Scientist: Data scientists with expertise in AI and machine learning are critical for analyzing large datasets. The average data scientist salary in the UK reflects the high demand for these skills.

Customer Engagement Analyst: This role focuses on using AI to improve customer interactions and satisfaction. As businesses prioritize customer experience, the demand for these professionals continues to rise.