Assessment mode Assignments or Quiz
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International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

The BA (Hons) Marketing Management - 36 months is a comprehensive program designed to equip students with advanced marketing strategies and digital marketing expertise. This course blends theory with practical skills, focusing on online marketing training, SEO skills, and data-driven decision-making.


Ideal for aspiring marketers, this program helps you master SEO techniques, develop creative campaigns, and understand consumer behavior. Gain hands-on experience with real-world projects and industry insights.


Ready to transform your career? Enroll now to boost your career!

Earn your BA (Hons) Marketing Management in just 36 months and unlock a world of opportunities in the dynamic field of marketing. This program combines hands-on projects with industry-recognized certification, equipping you with the skills to excel in high-demand roles such as brand management, digital marketing, and market research. Benefit from mentorship by industry experts, real-world case studies, and a curriculum designed to foster creativity and strategic thinking. With 100% job placement support, you'll graduate ready to lead innovative campaigns and drive business growth in a competitive global market.

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Entry requirements

Learners must possess:
• Relevant NQF/QCF/RQF Level 3 Award/Diploma
or
• Any other equivalent qualification
or
• 1 year of work experience if none of the above

Course structure

• Introduction to Marketing Principles
• Consumer Behavior and Market Research
• Digital Marketing Strategies and Analytics
• Brand Management and Communication
• Strategic Marketing Planning and Implementation
• Sales Management and Customer Relationship Strategies
• International Marketing and Global Trends
• Marketing Metrics and Performance Evaluation
• Innovation and Product Development in Marketing
• Ethical and Sustainable Marketing Practices

Duration

The programme is available in two duration modes:

24 Months

36 Months

Course fee

The fee for the programme is as follows:

24 Months: GBP £8700

36 Months: GBP £7700

* The fee is payable in monthly, quarterly, half yearly instalments.

** You can avail 5% discount if you pay the full fee upfront in 1 instalment

This programme does not have any additional costs.

Payment plans

Fast-track: 24 Months

Stage 1 Fee GBP £3800
● Payment option (a) - GBP £380 x 10 monthly instalments
● Payment option (b) - GBP £1266 x 3 quarterly instalments
● Payment option (c) - GBP £3610 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)

Stage 2 Fee GBP £4900 is payable directly to the university
   Total fee: GBP £8700

Standard mode: 36 Months

Stage 1 Fee GBP £2800
● Payment option (a) - GBP £116 x 24 monthly instalments
● Payment option (b) - GBP £466 x 6 quarterly instalments
● Payment option (c) - GBP £700 x 4 half yearly instalments
● Payment option (d) - GBP £2660 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)

Stage 2 Fee GBP £4900 is payable directly to the university
   Total fee: GBP £7700

The BA (Hons) Marketing Management - 36 months is a comprehensive degree program designed to equip students with advanced marketing strategies and management skills. Over the course of three years, students will delve into key areas such as consumer behavior, digital marketing, and brand management, ensuring they are well-prepared for the dynamic marketing industry.

Learning outcomes include mastering data-driven decision-making, developing effective marketing campaigns, and understanding global market trends. Students will also gain practical experience through case studies and real-world projects, enhancing their ability to apply theoretical knowledge in professional settings.

The program is highly relevant to the marketing industry, aligning with current standards and practices. Graduates will be equipped with the skills needed to excel in roles such as marketing managers, brand strategists, and digital marketing specialists, making them valuable assets to employers.

With a focus on industry-relevant skills, the BA (Hons) Marketing Management program ensures students are prepared to meet the demands of the modern marketing landscape. The 36-month duration allows for in-depth learning and practical application, making it an ideal choice for aspiring marketing professionals.

The BA (Hons) Marketing Management - 36 months program is a critical pathway for professionals aiming to thrive in today’s dynamic market. With 87% of UK businesses reporting increased competition and the need for innovative marketing strategies, this degree equips learners with the skills to navigate complex consumer landscapes. The program emphasizes data-driven decision-making, digital marketing trends, and ethical practices, aligning with the growing demand for customer-centric strategies in the UK. Below is a visual representation of UK businesses facing marketing challenges:
Challenge Percentage
Increased Competition 87%
Digital Transformation 75%
Customer Retention 68%
Data Privacy Concerns 62%
The program’s focus on digital marketing and consumer behavior analytics ensures graduates are prepared to address these challenges effectively. With the UK marketing industry projected to grow by 10% annually, this degree is a strategic investment for aspiring marketers.

Career path

Marketing Manager: Oversee marketing campaigns, analyze market trends, and manage budgets. High demand in the UK job market.

Digital Marketing Specialist: Focus on SEO, social media, and online advertising. Essential for modern marketing strategies.

AI Jobs in the UK: Roles integrating AI in marketing, such as predictive analytics and automation. Growing demand for tech-savvy professionals.

Data Analyst: Analyze consumer data to drive marketing decisions. Key role in data-driven industries.

Brand Manager: Develop and maintain brand identity. Crucial for companies focusing on customer loyalty.