Rqf Business Marketing Management SCQF Level 8 Price setting (7)

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Rqf Business Marketing Management SCQF Level 8 Price setting

This dynamic course in RQF Business Marketing Management SCQF Level 8 focuses on the crucial skill of price setting in today's digital marketplace. Through hands-on learning experiences and real-world case studies, students gain practical insights to navigate the ever-changing landscape of online business.

By delving into pricing strategies, market analysis, and consumer behavior, learners develop a deep understanding of how to effectively set prices that drive profitability and competitiveness.

With a focus on practical application and real-world scenarios, this course equips students with the tools and knowledge needed to succeed in the fast-paced world of digital marketing.

This course delves into the intricate world of price setting within the realm of business marketing management. Students will explore various strategies and techniques for determining optimal pricing structures that maximize profitability and market competitiveness. Through case studies and real-world simulations, participants will develop a deep understanding of pricing dynamics and consumer behavior. By the end of the course, students will possess the skills and knowledge necessary to effectively set prices that drive business success. Join us in this dynamic and engaging learning experience to elevate your expertise in the critical area of price setting.

Level: SCQF Level 8
Duration: 12 weeks
Format: Online
Prerequisites: Basic understanding of marketing principles.

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Course Details

• Introduction to Price Setting
• Market Research and Analysis
• Pricing Strategies
• Competitive Pricing
• Value-based Pricing
• Price Elasticity of Demand
• Pricing Tactics
• Pricing Decision Making
• Pricing in International Markets
• Pricing for Profit Maximization

Fee Structure

The fee for the programme is as follows

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