Business Marketing Management SCQF Level 8 syllabus (13)

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Business Marketing Management SCQF Level 8 syllabus

This dynamic Business Marketing Management course at SCQF Level 8 offers a hands-on learning experience that immerses learners in real-world case studies and practical insights. Designed to equip students for the fast-paced digital landscape, this program provides a comprehensive understanding of marketing strategies, consumer behavior, and market trends. Through interactive projects and industry-relevant assignments, students will develop the skills needed to thrive in today's competitive business environment. Whether you're a seasoned professional looking to enhance your marketing knowledge or a newcomer to the field, this course will empower you with the tools and expertise to succeed.

Don't miss this opportunity to elevate your marketing career!

This course delves into the strategic aspects of business marketing management, equipping students with the skills to develop and implement effective marketing strategies. Covering topics such as market research, consumer behavior, branding, and digital marketing, students will gain a comprehensive understanding of how to drive business growth through targeted marketing initiatives. Through case studies, group projects, and real-world simulations, students will hone their analytical and decision-making abilities, preparing them to excel in the dynamic field of marketing. This course is designed for individuals seeking to enhance their marketing knowledge and advance their careers in the competitive business landscape.

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Course Details

• Marketing Strategy
• Consumer Behavior
• Brand Management
• Digital Marketing
• Market Research
• Sales Management
• Advertising and Promotion
• International Marketing
• Retail Marketing
• Business Ethics in Marketing

Fee Structure

The fee for the programme is as follows

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