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Undergraduate Certificate in AI in Marketing and Customer Engagement

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Undergraduate Certificate in AI in Marketing and Customer Engagement

The Undergraduate Certificate in AI in Marketing and Customer Engagement is a cutting-edge program designed to equip learners with the essential skills and knowledge needed to thrive in the dynamic world of digital marketing. This course delves into key topics such as artificial intelligence, machine learning, data analytics, and customer engagement strategies, providing a comprehensive understanding of how AI is revolutionizing the marketing landscape.Through a practical approach, students will have the opportunity to explore real-world case studies and hands-on projects that showcase the application of AI in marketing and customer engagement. By analyzing these real-life examples, learners will gain actionable insights that can be immediately implemented in their own marketing strategies.This certificate program is tailored to empower students with the tools and techniques needed to navigate the ever-evolving digital landscape successfully. By mastering AI-driven marketing tactics, participants will be well-equipped to drive business growth, enhance customer experiences, and stay ahead of the competition.Join us in the Undergraduate Certificate in AI in Marketing and Customer Engagement to unlock the potential of AI in transforming marketing practices. Gain practical skills, learn from real-world examples, and acquire actionable insights that will set you apart in the digital marketing industry. Embrace the power of AI and elevate your marketing strategies to new heights.

Are you ready to revolutionize the way businesses connect with their customers? Look no further than our Undergraduate Certificate in AI in Marketing and Customer Engagement program. This cutting-edge certificate is designed for students who are passionate about leveraging artificial intelligence to drive marketing strategies and enhance customer relationships. Throughout this program, students will delve into the core modules that cover a wide range of topics essential for success in the rapidly evolving field of AI in marketing. From understanding the fundamentals of AI and its applications in marketing to exploring advanced techniques for customer engagement, students will gain a comprehensive understanding of how AI can be harnessed to create personalized and impactful marketing campaigns. One of the key modules in this program focuses on data analytics and machine learning, where students will learn how to analyze customer data to identify trends and patterns that can inform marketing strategies. By mastering these skills, students will be able to develop data-driven marketing campaigns that resonate with target audiences and drive business growth. Another core module in this program is AI-powered customer engagement, where students will explore how AI technologies such as chatbots and personalized recommendations can be used to enhance the customer experience. By understanding how AI can be integrated into customer engagement strategies, students will be equipped to create seamless and personalized interactions that build brand loyalty and drive customer satisfaction. In addition to these core modules, students will also have the opportunity to explore emerging trends in AI in marketing, such as voice search optimization and predictive analytics. By staying ahead of the curve and learning about the latest advancements in AI technology, students will be well-prepared to navigate the ever-changing landscape of digital marketing and customer engagement. Upon completion of this program, students will not only earn a valuable certificate in AI in Marketing and Customer Engagement but will also have the skills and knowledge needed to excel in a variety of marketing roles. Whether you are interested in working for a digital marketing agency, a tech company, or a consumer goods brand, this certificate will set you apart as a forward-thinking and innovative marketer. Join us today and take the first step towards a successful career in AI-powered marketing and customer engagement.


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  • Course code:
  • Credits:
  • Diploma
  • Undergraduate
Key facts
100% Online: Study online with the UK’s leading online course provider.
Global programme: Study anytime, anywhere using your laptop, phone or a tablet.
Study material: Comprehensive study material and e-library support available at no additional cost.
Payment plans: Interest free monthly, quarterly and half yearly payment plans available for all courses.
Duration
1 month (Fast-track mode)
2 months (Standard mode)
Assessment
The assessment is done via submission of assignment. There are no written exams.

Course Details

• Introduction to Artificial Intelligence in Marketing
• Data Analytics for Customer Insights
• Machine Learning for Personalized Marketing
• Natural Language Processing for Customer Engagement
• Recommender Systems for E-commerce
• A/B Testing and Optimization in Marketing
• AI Chatbots for Customer Service
• Image Recognition for Visual Marketing
• Sentiment Analysis for Social Media Marketing
• Ethical Considerations in AI Marketing.

Fee Structure

The fee for the programme is as follows

  • 1 month (Fast-track mode) - £140
  • 2 months (Standard mode) - £90

Payment plans

Please find below available fee payment plans:

1 month (Fast-track mode) - £140

2 months (Standard mode) - £90

Accreditation

Stanmore School of Business