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Certificate in British Corporate Social Media Management

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Certificate in British Corporate Social Media Management

The 'Certificate in British Corporate Social Media Management' empowers individuals with the skills needed to excel in managing social media platforms for businesses. Through this comprehensive program, participants delve into key topics such as social media strategy, content creation, community management, and analytics.

This course adopts a practical approach, blending theoretical concepts with real-world case studies to provide actionable insights that resonate with the ever-evolving digital landscape. Participants learn to navigate the complexities of corporate social media management, leveraging data-driven strategies and best practices to drive engagement and enhance brand visibility.

The curriculum is designed to equip learners with the tools and techniques necessary to develop effective social media campaigns, monitor online conversations, and measure the impact of their efforts. By exploring industry trends and emerging technologies, participants gain a competitive edge in today's dynamic digital environment.

Through interactive discussions and hands-on exercises, participants learn to craft compelling content, engage with diverse audiences, and effectively manage social media crises. With a focus on practical application, this course prepares individuals to tackle the challenges and opportunities presented by social media in the corporate sphere.

The 'Certificate in British Corporate Social Media Management' offers a comprehensive exploration of social media management strategies tailored for corporate environments. Core modules include:

  1. Social Media Strategy and Planning: Explore the fundamentals of social media strategy development, including goal setting, audience targeting, and platform selection.

  2. Content Creation and Curation: Learn to craft engaging content that resonates with target audiences and aligns with brand identity. Understand the importance of content curation and storytelling in driving user engagement.

  3. Community Management and Engagement: Dive into community management techniques, including responding to comments, managing feedback, and fostering meaningful interactions with followers.

  4. Analytics and Performance Measurement: Gain proficiency in social media analytics tools to track performance metrics, measure ROI, and optimize social media campaigns for maximum impact.

  5. Social Media Crisis Management: Develop strategies to effectively navigate social media crises, mitigate reputational damage, and maintain brand integrity during challenging situations.

This program is ideal for professionals seeking to enhance their social media management skills and advance their careers in corporate communications, marketing, or public relations. Join us to master the art of corporate social media management and drive impactful results for your organization in today's digital age.


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  • Course code:
  • Credits:
  • Diploma
  • Undergraduate
Key facts
100% Online: Study online with the UK’s leading online course provider.
Global programme: Study anytime, anywhere using your laptop, phone or a tablet.
Study material: Comprehensive study material and e-library support available at no additional cost.
Payment plans: Interest free monthly, quarterly and half yearly payment plans available for all courses.
Duration
1 month (Fast-track mode)
2 months (Standard mode)
Assessment
The assessment is done via submission of assignment. There are no written exams.

Course Details

• Introduction to Corporate Social Media
• Social Media Strategy for British Companies
• Content Creation and Curation
• Social Media Advertising
• Community Management
• Crisis Management on Social Media
• Analytics and Reporting
• Influencer Marketing
• Employee Advocacy
• Legal and Ethical Considerations in Social Media Marketing

Fee Structure

The fee for the programme is as follows

  • 1 month (Fast-track mode) - £140
  • 2 months (Standard mode) - £90

Payment plans

Please find below available fee payment plans:

1 month (Fast-track mode) - £140

2 months (Standard mode) - £90

Accreditation

Stanmore School of Business