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BA (Hons) in Marketing

Enter the business world equipped with industry experience and current employability skills for a successful career.

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BA (Hons) in Marketing

The heart of your business success lies in its marketing. Most aspects of your business depend on successful marketing. The degree in BA (Hons) in Marketing will provide a firm grounding in all aspects of modern international marketing and prepares you for employment in this dynamic sector.

Our BA (Hons) in Marketing programme is a specialist degree that provides a solid grounding in the main management disciplines with a chance to specialise in marketing. This programme deals with complex and challenging organisational issues that are closely linked to current day real world and work challenges. The business modules introduce you to increasingly complex problems and encourage you to apply your knowledge and understanding to develop innovative solutions. The marketing modules further your understanding of the role of the marketing function in organisations and allow you to study specialist topics such as International Marketing and Retail Marketing.


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  • Course code: BA-H-M
  • Credits:
  • Degree
  • Undergraduate
Key facts
100% Online: Study online with the UK’s leading online course provider.
Global programme: Study anytime, anywhere using your laptop, phone or a tablet.
Study material: Comprehensive study material and e-library support available at no additional cost.
Payment plans: Interest free monthly, quarterly and half yearly payment plans available for all courses.
Duration
18 Months
36 Months
Assessment
The assessment is done via submission of assignment. There are no written exams.
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Course Details

• Consumer Behavior
• Marketing Communications
• Digital Marketing
• Brand Management
• Market Research
• International Marketing
• Retail Marketing
• Strategic Marketing
• Social Media Marketing
• Marketing Analytics

Fee Structure

The fee for the programme is as follows

  • 18 Months - GBP £7950
  • 36 Months - GBP £6950

Entry Requirements

Learner must possess:
● Relevant NQF/QCF/RQF Level 3 Award/Diploma or at the level of GCE/GCSE or Secondary education/ high school or any equivalent qualification
or
● Work experience of 2 years or more in case you do not hold any formal qualification
and
● Learner must be 18 years or older at the beginning of the course

Payment plans

Please find below available fee payment plans:

18 Months - GBP £7950

  • Payment plan (a): GBP £425 x 14 monthly instalments
  • Payment plan (b): GBP £1190 x 5 quarterly instalments
  • Payment plan (c): GBP £1983 x 3 half yearly instalments
  • Payment plan (d): GBP £5057 x 1 instalment (Avail 15% discount on total fee if you pay in full)

36 Months - GBP £6950

  • Payment plan (a): GBP £183 x 27 monthly instalments
  • Payment plan (b): GBP £495 x 10 quarterly instalments
  • Payment plan (c): GBP £990 x 5 half yearly instalments
  • Payment plan (d): GBP £4208 x 1 instalment (Avail 15% discount on total fee if you pay in full)

Accreditation

We are accredited by OTHM, UK an Awarding body by the UK Government’s regulator - OfQual.

Why this course?

Studying for a BA (Hons) in Marketing is essential in today's competitive business world. This course equips students with the necessary skills and knowledge to succeed in the dynamic field of marketing. From understanding consumer behavior to creating effective marketing strategies, this degree program covers a wide range of topics that are crucial for a successful career in marketing.

According to the Office for National Statistics, the demand for marketing professionals in the UK is on the rise. With the increasing importance of digital marketing and social media, companies are looking for skilled individuals who can help them reach their target audience effectively. Pursuing a BA (Hons) in Marketing can open up a wide range of career opportunities in various industries, including advertising, public relations, market research, and more.

Projected Growth in Marketing Jobs X%

Who is this course for?

Are you interested in pursuing a career in marketing? Our BA (Hons) in Marketing course is designed for individuals who are passionate about understanding consumer behavior, creating innovative marketing strategies, and driving business growth. This course is perfect for:

1. School Leavers According to the Office for National Statistics, in the UK, 66.3% of school leavers aged 16 to 24 were enrolled in higher education in 2020.
2. Career Changers The Chartered Institute of Marketing reported that 45% of marketers in the UK have changed careers to get into marketing.
3. Marketing Professionals For marketing professionals looking to advance their careers, a survey by Marketing Week found that 78% of marketers believe that formal qualifications are important for career progression.
4. Entrepreneurs Entrepreneurs looking to enhance their marketing skills can benefit from this course, as research by the Federation of Small Businesses shows that 50% of small businesses in the UK struggle with marketing.

Whether you are just starting out in your career or looking to take your marketing skills to the next level, our BA (Hons) in Marketing course will provide you with the knowledge and expertise needed to succeed in the dynamic field of marketing.

Career path

Career Roles Key Responsibilities
Marketing Manager Developing marketing strategies and plans
Brand Manager Managing brand identity and positioning
Market Research Analyst Conducting market research and analysis
Advertising Executive Creating and implementing advertising campaigns
Digital Marketing Specialist Executing digital marketing initiatives

How to apply?

Complete the online enrolment form and Pay enrolment fee of GBP £12.

Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.

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